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Koala SE Mattress

Studio shoot for Koala SE Mattress showcasing comfort and convenience.

For Koala’s SE Mattress launch, we recreated a cosy bedroom set in-studio to capture a lifestyle-focused product video. Using our own team as talent, we delivered a polished final product in just a few hours, balancing creativity and efficiency. This agile approach allowed for a fast turnaround without compromising on quality or brand feel.

Client

Koala SE

Production Company

IPER

Creative Director

Travis Hunt

Producer

Rhys Ellis

Director

Pre-Production

With a tight turnaround for Koala’s SE Mattress video, creativity was key. Instead of sourcing a real home location, we designed and built a bedroom set directly in the studio, styled to match Koala’s clean, modern brand aesthetic. We quickly planned out the shoot schedule, selected props, and utilised our own team members as on-screen talent to streamline the process even further.

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Production

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Process

The shoot took place in-studio over just a few hours, with minimal setup changes needed thanks to the efficient pre-production planning. Our team focused on capturing relaxed, authentic lifestyle moments—showcasing the ease, comfort, and style the Koala SE Mattress brings to everyday living. Clever lighting setups and smooth camera movement gave the video a natural, homely feel despite being filmed entirely indoors.

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Execution & Impact

The finished product is a warm, relatable video that captures the essence of the Koala brand. By creatively adapting to a condensed timeline and using available resources, we maintained production quality while delivering on time. The campaign successfully highlighted the SE Mattress's key message: simple, comfortable living made effortless.

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Create animated explainervideos that engage.

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What we do
Bob Chamberlain
Marketing & Communication Manager, CSIRO

The result exceeded expectations and IPER's understanding of the target audience was obvious.

Alistair Grinham
University of Queensland

We have used Iper for a number of different media outputs including showcasing our school’s research programs as well as advertising new courses. Throughout this process, Travis and his team have been highly professional in the script development, filming and final editing. Importantly the responses we have received from a diverse range of viewers has been very positive, I have no hesitation in recommending Iper for future work.

Brent Young
Business Manager, Mayne Foods

Our company engaged IPER for some of our ads. We found them wonderful to work with, creative, and on time through the whole process. We look forward to continuing to send work their way!

Alicia Johncock
Alicia Johncock, (Former) Marketing Manager

We've been using IPER for several years for all our video shooting and production needs. They're always fast, great quality and cost effective. They also do some great recorded translation work.

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Tell us about your goals, and we’ll craft a video strategy to help you stand out in a crowded market.

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