From the beaches of the Gold Coast to the streets of Brisbane, Queensland is fast becoming one of the most sought-after filming destinations for commercial and branded content.
In recent years, major international productions have touched down in Queensland, not just for the tax rebates, but for the cinematic quality of its landscapes, and the world-class crews who bring those visuals to life. Now, advertising agencies and brands from across Australia and abroad are following suit.
At IPER, we’ve been producing high-end commercial work in Queensland for over 20 years. We know the locations, the people, and the logistics needed to pull off unforgettable shoots, whether you’re local, interstate, or overseas.
1. Why Brands Are Looking North
Queensland is booming. With a growing creative industry, expanded studio infrastructure, and the 2032 Brisbane Olympics on the horizon, there’s never been more energy around filming here.
Whether you’re looking to shoot in tropical rainforests, sun-bleached highways, cutting-edge cityscapes or sleepy coastal towns, Queensland offers it all, often within a short drive from one another.
And it's not just about the scenery. With experienced crew based in Brisbane, the Gold Coast, Sunshine Coast and beyond, productions can access top-tier cinematographers, producers, art directors and post-production teams without the need to fly in talent.
2. IPER: Your Queensland Production Partner
As a Brisbane-based production company, IPER has helped brands across the country capture cinematic, emotionally resonant stories right here in Queensland. Our commercial work spans lifestyle campaigns, product spots, travel ads and branded content, shot across iconic local backdrops with lean, highly skilled teams.
We’ve worked with national clients who’ve flown in for fast-turnaround campaigns and left with content that looks like it cost three times the budget. The secret? Knowing where to go, who to work with, and how to adapt to Queensland’s diverse geography and conditions.
We’re more than just a production company. We’re your creative partner on the ground, offering full-service support from pre-production to post, with a sharp eye for storytelling and stunning visuals.
3. Why Queensland Locations Work for Commercial Shoots
4. Planning a Commercial Shoot in Queensland?
If you’re an interstate or an overseas agency / brand looking to shoot in Australia, Queensland is a smart, visually rich choice. And with the right local partner, you can execute a world-class campaign with ease.
Looking for a uniquely Australian backdrop? We know where to find it. Let's talk production.
